Ad Solutions

Display Banners

Reach our millions of users with traditional yet highly effective display banners. Select the size that best works with your creative, and either target specific verticals or take a broader approach by running your ads sitewide.

Roadblocks

Roadblock the competition with complete ownership of the IMU & Leaderboard ad units and 100% share of voice.

Mobile

Reach our growing mobile audience which accounts for 10% of our total Website traffic. Both Macworld and PCWorld have optimized WebKit mobile versions. (File size limit:10k) (iPad-targeted units should be in html 5.)

Superstitials

Superstitials offer a unique branding opportunity and are run in front of PCWorld.com and/or Macworld.com’s homepage and reviews section. The ad unit is viewed before the user actually gets to the content in each section, allowing you to catch the user’s undivided attention.

Text Links

Enhance your marketing campaign and promote your products, services, or your site with our high-performance text links.
RSS Feeds

Subscribers and users of RSS feeds are advanced, tech-savvy individuals who are opting in to specific content, which allows you, as the advertiser, to target your message.

Integrated Content

Sponsor a module that resides on the right-hand navigation and is seamlessly integrated with PCWorld or Macworld content. Promote your products or services, white papers, case studies, useful downloads or free product trials—and more.

Featured Download Links

Take advantage of our most popular section on PCWorld.com, communicate directly with potential downloads customers, with high impact, contextually relevant, deeply integrated text links.

Newsletters

Our e-mail newsletters offer an excellent opportunity to deliver your individual ad message and specific product strengths to a vast yet highly targeted audience. Our newsletters are 100% user requested and can be used as a powerful tool to connect you with your core buyers.

E-mail Marketing

Take advantage of powerful e-mail marketing and reach tech enthusiasts by using PCWorld|Macworld’s list rental. You can use our sizeable list to showcase your latest product or services, invite the PCWorld and/or Macworld audience to exclusive events or drive traffic to your latest product demonstrations, white papers, or Webcasts.

Lead Generation

PCWorld generates highly qualified business leads from the decision makers in both small and large-sized companies by promoting vendor white papers or other assets through our White Paper Library, email marketing program, and targeted Website placements. We also work with vendors to create lead programs with custom content such as Webcasts, videos, and Power User Guides.

Vendor Resource Centers

PCWorld Vendor Resource Centers are custom-built opportunities for an advertiser to own a page on PCWorld.com.  These microsites frame a mixture of PCWorld editorial and your company’s content—leveraging existing assets and dynamically delivering marketing messages to top prospects.

Buy Now Direct

Add a “buy now” or “check latest prices” link that appears right next to your editorial reviewed products for a seamless user transition between reading a review and making a purchase.

Sponsored Post

PCWorld headline, up to 15 words; body, up to 45 words. Macworld headline, up to 40 characters, including spaces.